04Chs 9–12

Distribution & Sales

Moving metal — logistics, the showroom and dealership experience, digital marketing, and lead generation.

Case-study evidence

AI Lead Scoring Lifts Dealership Conversion

A dealer group prioritised sales follow-up using AI lead scoring, lifting conversion on the same lead volume by focusing human time on the highest-intent buyers.

8 June 2026 · CuratedPDF →

Distribution & SalesUS

Dynamic Pricing in Used-Vehicle Remarketing

A remarketing operation used demand-and-supply signals to price used inventory dynamically, reducing days-to-sale while protecting margin.

26 May 2026 · CuratedPDF →